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Google Panda and SEO

Google Panda was a major change that Google made to its search algorithms. It is estimated that this affected the search engine result positioning for at least 35% of all web pages worldwide.


The idea behind the Google Panda algorithm change was to try and get rid of the increasingly large number of low quality pages that were showing up in the search engine results. Many websites had been written using low quality content, with the sole intention of displaying adverts which would make money to the website authors each time someone clicked on one of the adverts.


While a lot of website designers were very upset about the introduction of Google Panda, this is good news for people creating and maintaining websites with high-quality content.


Google is on record as saying they wish to promote good content websites which means that this is what you should concentrate on when designing your website.


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